Giving unsold clothes and deadstock a new life.
About the company
Associação ModaLisboa is an organization whose mission is the promotion and development of the Portuguese Fashion Industry, both nationally and internationally. Its main project is Lisboa Fashion Week, the event that presents the collections of the most creative, disruptive and iconic Portuguese designers.
For several years now, ModaLisboa has been reframing its fashion week from whithin, creating and implementing sustainability practices in every branch of the event from infrastructures to suppliers and stakeholders.
This work in progress became even more rewarding when partners, sponsors and designers started to share the mindset of thinking and producing ethically and with purpose, using recycled, recyclable and deadstock materials, reducing waste, sourcing locally. Structural change had started and the next step was spreading awareness.
Since 2017, by hosting Global Fashion Exchange, Lisboa Fashion Week has been promoting several initiatives conferences, workshops, networking and launching platforms open to the whole community, whose main goal is to engage, discuss, educate and find solutions for a sustainable development of the Fashion ecosystem.
In 2020, ModaLisboa was one of the entities who signed and took on the Commitment Lisbon Green European Capital 2020, formalizing its committal to the environmental, ethical and human path towards the future.