HOW BRANDS & PARTNERS CAN JOIN THE COMMUNITY
Brands can decide to join the community with different approaches. This is reflected in the creation of their SBP page which can be created in three different versions.
The brand joins SBP community and receives the company sustainability rating for its internal evaluation.
The evaluation will not be shown on its SBP public page, while on the other hand general information about the brand's sustainability activities will be shown.
The brand joins SBP community and receives both the company sustainability rating and ratings for each category. All the information and details about the brand’s sustainability performance will be shown on its SBP public page and registered in blockchain.
By choosing the full page, the brand receives a full assessment and can communicate its sustainability performance to its final consumers and buyers through the creation of the SBP page and the use of the SBP logo on its digital channel.
The brand, in addition to joining the community and receiving all SBP ratings, requests the iconic product rating.
In this way, the information disclosed by the brand is as meaningful and complete as possible, with both the company's sustainability performance and the specific performance of an individual item being evaluated.
SBP requires partners to take a standard one-size-fits-all approach to the community. Partners have a default SBP page as they are not evaluated, but pre-selected by the SBP industry team.
These partners are companies from different industries and may offer different services or products to the brands in the community. They have long viewed sustainability as one of the company's most important assets.
By partnering with them, brands have the opportunity to make their value chain stronger in terms of sustainability.