Sustainable Brand Platform

Sustainability Rating

Sustainability rating

Rated: 4 out of 6

Value Chain Ready to Wear

Company Sustainability

Community

Traceability
Data provided only from brand

Company Info
Brand Name	Maqu
Country	Germany
Company size	Start up
Category evaluated	Ready to Wear
Category	Ready to Wear
Established in:	2017
Website	https://www.bymaqu.com/
Instagram	https://www.instagram.com/by_maqu/
Facebook	https://www.facebook.com/byMaqu/

Next Sustainable Goals and SBP challenge

Recognized by the United Nations as a project to accelerate the implementation of sustainable actions in the fashion industry, Sustainable Brand Platform has committed to tracking future goals pursued by brand.

Total goals

31/12/22

Next check date

Goals achieved

Goals to achieve

Next Sustainable Goals

Here below the goals that the brand aims to achieve in the near future:

	Deadline	Status
Raw Materials Continuing to source only certified materials and looking for new partners.	31/12/2022	in progress
Packaging Planning a new idea of sustainable packaging for the jewelry collection.	31/07/2022	in progress
Donation, charity and awareness campaign Continuing to have collaborations with schools in rural areas in Peru and making more campaigns dedicated to the importance of education and sustainability.	30/04/2023	in progress
Employee satisfaction 1 Growing as a company to generate more jobs.	31/01/2023	in progress

Main Goal pursued based on SDGs

INNOVATION, TRACEABILITY & TRANSPARENCY

Sustainability info

Maqu is a German timeless, conscious ready to wear brand with focus on classic & practical shapes. It makes sustainability one of its pillars.

Value Chain

Its value chain from raw materials to production is almost completely focused in Perù. From packaging to logistics it is completely focused in Germany.

Its production is made in Lima and in Berlin.

Since 2018 the label has managed to increase the certified organic cotton use to 100%. Moreover, it uses natural fabrics like Lyocell/Tencel and Hemp.

About packaging the brand places all the pieces wrapped in recycled paper and puts them together in a recycled singlebox. Its tape is made of 100% paper.

Maqu's items are shipped plastic-free in recycled paper cartons using the GoGreen option to offset transport CO2 emissions.

The brand reinvents old pieces and old stock into new pieces or details for new products.

The development activity is made with materials already in stock in order not to waste new materials.

The brand has visited almost all of its suppliers in order to be fully aware of the working conditions of its workers.

Company Sustainability

Maqu Store& Studio runs exclusively on Green Planet Energy.

The brand has an ethical code which includes sustainable issues.

It provides extra service for free in work life (ex. parking for bike, transportation for free to reach the office, lunch meal for free...)

Maqu allows smart working to its employees depending on their needs. It recognizes paid free time to its employees for their private life.

The brand organizes webinars or meetings about sustainable topics in order to educate its employees.

Community

About community the brand helps children in schools in Condoroma, Perù. With every jumper ordered, the brand donates 5% of the proceeds to the school to purchase school materials for the children.

Customer Care

At the Maqu Store & Studio in Berlin the brand offers to its customers the opportunity to bring back their items in order to be repaired for free.

In all its hang tags there is an explanation of how to take care of the item.

Certifications

Raw Materials

Blockchain

Last blockchain update

07 December 2021

Supply Chain Track


Raw Materials¹	Production²	Packaging³	Logistics⁴
Made in Perù	Made in Perù	Made in Germany	Made in Germany

¹ 55% Made in Perù. 30% Made in Portugal. 15% Made in Turkey.
² 55% Made in Perù. 45% Made in Germany.
³ 100% Made in Germany.
⁴ 100% Made in Germany.

Questions & Answers

1	What does sustainable fashion mean to you? - Durability - Adopting fair work practices - Minimal use of chemical elements - Using recycled materials- - Fair worker conditions - Sharing the business benefit with the community
2	What would you like your target audience's priorities to be? - Quality/Design - Comfort
3	Is your communication properly inspired by your level of sustainability? What should you do to improve it? We need to focus more on Marketing strategies.
4	What is your main goal? Maqu’s mission is to replace fast fashion with conscious fashion that is affordable and aesthetic for the women’s silhouette. I see the brand leading with new sustainable materials, creating conscious campaigns and reaching more people to achieve the goal of education for poor children in the Andes of Peru.