Abissi seeks to promote a new approach to the textile business based on the conservation and good use of natural resources. It is based on recycling and up-cycling approach and the raw materials are sourced in Italy (Veneto and Emilia Romagna regions), France and Spain.

The production has been made in Canary island in the Abissi atelier and in collaborations with artisans and different artists. 

Abissi is active, as a brand, in donations and charity fundraising for children in socially excluded situations. From the accessories on sale in the Kendani MarketPlace a percentage is donated to the organisation 'Still I Rise by Niccoló Govoni'.

The Abissi's owner is member of the Spanish Association for Sustainability, Innovation and Circularity in Fashion-SIC - Spanish Sustainable Fashion.

The brand is also part of the Fashion Revolution in Canary Island group.